Madison Hawkinson

Data Science Manager

New York, NY

Madison Hawkinson

Based in the New York office, Madison leads data science and analytics for Greycroft, which includes data, process and optimization across investments amongst other firm-wide initiatives.

Prior to joining Greycroft, Madison spent three years as a Data Science Manager and Senior Data Scientist in the advertising auction R&D team at Facebook and Instagram in both New York and Menlo Park. During this time, she optimized the AI systems that deliver ads globally across businesses and consumers through data mining and measurement. She also designed solutions for responsible AI integration with society. Before this, Madison worked at Bank of America Merrill Lynch in technology, consumer and retail investment banking as well as at the Stanford GSB in the Center for Entrepreneurship and Startup Garage.

Madison graduated from Stanford University with a B.S. in Management Science & Engineering from the School of Engineering. She advises and mentors Stanford Women in Business and Columbia Women in Data Science and runs a wine label called Ranch Road Vineyards.